I help organizations to understand today’s challenges and opportunities and design a better tomorrow, together.

I am a freelance design consultant who works with organizations, communities, teams and other consultants to co-create positive impact. I use a human-centred, systemic design approach with a futures lens.

Rooted in many years of experience in the private, public and non-profit sectors, I work together with people to find solutions and build capabilities, whatever the challenge.

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how I can help

  • Co-developing strategic purpose and plans with groups and using strategic foresight methods to support future-focused direction, decision-making and innovation capabilities.

    I support groups in working together to develop strategies and initiatives, and evaluate impact over time. These are rooted in understanding current and future contaxt, human needs and in exploring options that better anticipate the future (e.g. trends and scenarios).

  • Understanding and articulating learnings through human-centred design, to spark innovation and implementation..

    With a focus on users, I uncover insights through design research and impact evaluation. I make sense of the learnings to create and share compelling products including insightful reports, actionable tools and project stories.

  • Designing and delivering impactful, and collaborative sessions with diverse participants to deliver powerful outcomes.

    I co-create and facilitate dynamic experiences such as workshops, public and community engagement and capacity building sessions, both online and in person.

  • Helping organizations to create stellar experiences in the service journeys of their users for greater results.

    Engaging users and stakeholders, I support service modelling, user needs discovery, persona creation, service journey mapping, business process design, opportunity mapping, prototyping and testing, and more.

Projects

Client Perspectives

  • “Christine Martin's expertise and insight have provided our participatory design team with an essential and evidence-based evaluation framework. Her work is a key component in our child-friendly engagement experience with students and teachers through the Young Changemakers Program at the Toronto District School Board. She brings a thoughtful and grounded approach to the intricacies of working with large numbers of children and educators, supporting the gathering and analysis of data designed to help guide program development, assessment and sharing the learnings with community. She is a pleasure to work with and a wonderful collaborator.”

    Paula Gallo, Principal, Recreate Place

  • "Christine is a highly professional facilitator with years of experience. I was very grateful that she could share that with us, working with the Ottawa Food Bank. She brought confidence, creativity, sensitivity and flexibility to her work as a strategic foresight practitioner on that project. I am very much looking forward to further collaborations!”

    Maggie Greyson, Chief Futurist, Futures Present

  • “Christine has collaborated with The Moment on numerous projects spanning various sectors and industries. She has the ability to delve deeply into details while also zooming out to grasp the bigger picture and synthesize insights across all levels. Combining years of experience with a genuine curiosity for people's experiences and new challenges, Christine consistently brings organizational skills, reliability, and a collaborative spirit that makes her an absolute delight to work with. She seamlessly integrates into our teams, and we trust her to work on even the most complex projects with her strong skills in service design, design research, facilitation, systems thinking and her empathetic, human-centered approach across them all. We're always happy to have Christine join a project team!”

    The Moment Team

  • "Christine is a great collaborator and is diligent to ensure the work she does reflects our needs and vision. She is strategic, thoughtful and efficient in her research and writing to create easily digestible text and visuals. Christine successfully takes incredibly complex topics and distills them into tangible, accessible resources for people to use. She is forward-thinking and always on the lookout for innovative projects and ideas for us. Christine is easy to work with and stays on schedule. Her interest and passion in the work she does is evident in the care and attention she gives to each project."

    Alison Herr, Program Director, Evergreen

  • "Christine has worked with Bespoke Collective on a number of public engagement projects and has been fantastic to collaborate with - experienced, nimble, smart and a great listener in any meeting. She is a thoughtful and confident facilitator, who is able to make city building projects clear and accessible to a wide range of interests and understanding. She has been especially great at navigating complex, multi-pronged projects that need careful stewardship through various decision makers. Her suggestions improved the quality of our facilitation methods and her excellent research and analytic skills helped us to deliver a very strong synthesis report. I really enjoy and appreciate our collaborations with Christine."

    Christina Bagatavicius, Principal & Co-Founder, Bespoke Collective

  • "Christine is so insightful, particularly for small teams like ours that have a lot of complex service delivery models. When she worked with our staff and board ahead of a new strategic planning process, she recommended we first do a deeper operational review. this gave us the actionable items we needed to see change sooner, while freeing up time and resources for longer term planning. Christine balances the many tools and resources she has with individual attention and she adapts each interaction to the audience she has before her."

    Jacky Tuinstra Harrison, Executive Director, Matthew House Toronto